Posted on 2nd March 2011
SPIKED Knockout Bullying - Overview
The knockout (KO) bullying campaign aims to raise the profile of bullying across UK schools and the UK public and deliver the message in easy steps.
The KO bullying campaign creates an awareness of what bullying is and its effects, but clearly focuses on the building of confidence as a key tool for preventative and post event outcomes.
The KO bullying campaign promotes the participation in urban and action sports to help promote the key values of social inclusion, building of confidence and living a healthy lifestyle. These are all key factors in helping people to be self reliant, feel good, feel confident and to help people respect themselves and others.
The KO bullying campaign is a SPIKED action sports initiative in partnership with Kidscape, the national children’s anti-bullying charity.
Knockout Bullying Tshirts now available. All profits go to Kidscape and the Knockout Bullying campaign. The campaign aims to raise money for new schools programmes and workshops for bullied children to help them build confidence, self esteem and self respect.

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